Internet Marketing

Internet Marketing–refers the online marketing methods that are related to email, social networks and wireless devices. Counting four types of interactions with company websites in addition to the hits from advertisements served. Internet marketing is relatively in expensive when compared to the ratio of cost against the reach of the target audience. Companies can reach a wide audience for a small fraction of traditional advertising budgets. The nature of the medium allows consumers to research and purchase products and services at their own convenience.

Niche Marketing
Provides end users of such sites very targeted information, and allows the creators to establish themselves as authorities on the topic or product. Niche marketers differ from traditional Internet marketers as they have a more specialized topic knowledge.

Geo-targeting- are the methods of determining the geolocation of a website visitor with geolocation software. A common usage of geo targeting is found in online advertising, as well as internet television with sites such as iPlayer content to those geolocated in specific countries.

Affiliate marketing-The process in which a product or service developed by one entity (e-commerce business, single person, or a combination) is sold by other active sellers for a share of profits.

Local Internet marketing
The local marketer is an Internet marketer proficient at applying various strategies to achieve search engine rankings, increased traffic, and on site conversion be they leads and / or sales.
Offline businesses are currently scrambling to find qualified Internet marketers who can help them shift from outmoded forms of advertising in order to tap into where people are actually looking for local businesses.

One-to-one approach- One-to-One Institute believes the ideal is achieved when every student has a dedicated wireless device connected to the Internet for use anytime, anywhere. There are numerous adaptations achievable within that vision. In order to ensure commitment to the development of a one-to-one program, it is recommended that schools have a nucleus of support and critical mass of staff members who want to embark on this new way of teaching and learning.

http://en.wikipedia.org/wiki/Internet_marketing